Tuesday, January 14, 2014

The Author's Guide to Working with Book Bloggers by Barb Drozdowich - Book Review and Giveaway


This review is done in conjunction with a virtual book tour organized by Goddess Fish Promotions. Barb will be awarding a $20.00 GC for Amazon or Barnes & Noble to a randomly drawn commenter during the tour. Click on the tour banner to see the other stops on the tour.

Do you feel out of your comfort zone when dealing with book bloggers? They are the New Gatekeepers to book publishing success – but how can you tap into that source of free promotions by putting your best foot forward?

The Author’s Guide to Working with Book Bloggers combines the advice of 215 blogging professionals collected in a survey covering all aspects of communication between authors and Review Blogs. Whether you are a new author, or have many titles under your belt, let us demystify the promotion of your book on a book blog.

You’ll learn about whom and where book bloggers are, and the following:

The Query,

The Review,

The Giveaway,

The Author Interview,

The Guest Post,

The Book Blurb Excerpt and Cover Reveals and more!

My review:

As a book blogger, I'm pleased there's a book available for authors like this one.  Admittedly, much of what's in here seems like common sense, but having worked first hand with authors, I know it really isn't. There seems to be an abundant lack of reading directions out there -- and that's one of the first things she mentions in the book.  Follow directions. Best. Advice. Ever. Sounds simple and obvious, but trust me and my experience with working with authors, it isn't.

The author, Ms. Drozdowich, breaks everything down into incredibly small pieces, covering even the tiniest detail. That's fantastic for the new author who's uncertain how to begin marketing her book with bloggers.  It does make for dry reading for those of us who aren't so new.

I think there's a niche for this book with authors who aren't overly familiar with promotional opportunities provided by the blogging community.  This clearly outlines what is available and how to pursue them.  It's comprehensive and well written and should be supplied to every newly published author. 

4 Flowers - This was a very good book! I'd recommend it to my friends.

Here's an excerpt:

The Guest Post

What is a guest post and how can it promote your book?

As we have discussed before, book bloggers are the new slush pile. They are inundated with review requests. Their email inboxes seem to magically fill up with emails from publishing houses, PR people, authors, and their assistants. Book blogging is a hobby, and while I personally feel that it’s the best hobby a person can have, it shouldn’t take over a person’s life.

Some bloggers read faster than others, so posting 4 or 5 reviews a week is doable. Some blogs have multiple reviewers and they can post 10 or 15 reviews a week, as they post multiple times a day. We can assume that most book bloggers post reviews because they want to share their love of books! But there are other ways to publicize your book.

In today’s publishing environment, readers want to get to know authors. Well, we want to get to know the public persona of the author. We don’t really want to know the day to day minutiae of the author’s life, but we want to know what they are like as an author, what their interests are, how they research the books they write, and how they come up with ideas (especially totally non-creative people like myself). I’m continually fascinated by the over-used question of where do your ideas/inspiration come from? We want to know what books they’ve written, and what’s coming up next. Many of us want to go to book signings or author chats. We want to be able to get a feel for their writing before we spend money on a book.

One way we can do this is by reading a guest post the author has written. Guest posts are a little window into the thoughts and ideas of an author. And to the addicted reader, they are a source of fascination and entertainment.

About the Author:
Social Media and Wordpress Consultant Barb Drozdowich has taught at University, trained technical personnel in the banking industry and, most recently, used her expertise to help dozens of authors develop the social media platform needed to succeed in today’s fast evolving publishing world. She owns Bakerview Consulting and manages the popular blog, Sugarbeat’s Books.

Bakerview Consulting (Business Site)
Barb Drozdowich (Author Site)
Sugarbeat’s Books (Book Blog)
Facebook (Author blog)
Facebook (Bakerview Consulting)
Facebook (Sugarbeat’s Books)
Amazon Author Page
Buy the book at Amazon. a Rafflecopter giveaway

1 comment:

  1. Good Morning!
    Thanks so much for sharing your thoughts about my book! You certainly hit the nail on the head! There is a lack of following instructions out there! I love helping authors....it makes my day....but it's easier to help authors that understand how we can help them. I wrote this book to be as helpful as possible to all authors - those just beginning and those who have been doing this for a bit and need a refresher. I believe there is something here for everyone!

    Thanks again!


So... inquiring minds want to know: what do you think?